Learn how to effectively communicate across all platforms

This practical workshop is designed to help participants craft clear, compelling messages that cut through across all platforms. Attendees will learn how to develop their key message through defining their “why” and target audience, tailor one message for both formal and social use, as well as apply proven techniques to capture attention internally and externally across all platforms. 

Through writing exercises and group review with real-time feedback, the session builds confidence in both written and verbal communication, finishing with a quality checklist to ensure every message is polished, accessible, and SEO-ready.

About the facilitator:

As Group Account Director, Amy provides strategic direction across MediaCast’s campaigns, ensuring creativity, precision, and measurable results. With extensive experience in PR and media strategy and crisis communication, she establishes performance frameworks and oversees rigorous measurement processes that keep campaign teams accountable to achieving exceptional outcomes.

Amy is instrumental in upskilling and mentoring our PR professionals and sharing her expertise through industry masterclasses and hands on leadership to ensure the team evolves with confidence.